Content and Copy Writing
My first copywriting assignment involved describing a newspaper’s “properties of the week”. I would visit the homes, tour them with the realtor and soak up every detail before writing up an article that appeared in a glossy real estate lift-out magazine. I’ve since adapted my style to suit website landing pages, brochures, and social media sites. I’m well-versed in each step of the publication cycle: creating storyboards, writing articles, sourcing images, placing content for designers, editing and proofing copy, and managing associated vendors. I am a natural at strategizing and seeing the final picture, while keeping abreast of all the smaller details.
Property Listing
Used a realtor’s description and images of a property, combined with research of the area to write a compelling real estate write up. See full piece here.
Newsletter Curation
Wrote, sourced and edited content, as well as managed production of newsletter for non-profit organization: See writing example here.
Brochure Production
Sourced articles and images, rewrote and edited articles for style, placed content in InDesign for designer, and rewrote copy for web to make online accessible: See excerpt here.
Landing Page Copy
Was contracted through 7SG digital marketing to write copy for a translation services website. See the landing page here.
Corporate Writing for Sustainability Report
Wrote articles and sourced content for Sustainability Report, focussing on corporate responsibility topics: See example here.
Financial Writing
Wrote about new funds and progress of existing ones for both print and web publications: See example here.